Brian is a #1 International best-selling author and one of the world’s foremost authorities on mental performance. His mental performance training strategies have been used by thousands of elite performers and top athletes worldwide, including industry-leading companies like Burton Snowboards and Fuddruckers, UFC World Champions, multiple NCAA National Champions, and hundreds of athletes in the UFC, NBA, PGA, NFL, NHL, and MLB.

Brian is a #1 International best-selling author and one of the world’s foremost authorities on mental performance. His mental performance training strategies have been used by thousands of elite performers and top athletes worldwide, including industry-leading companies like Burton Snowboards and Fuddruckers, UFC World Champions, multiple NCAA National Champions, and hundreds of athletes in the UFC, NBA, PGA, NFL, NHL, and MLB.

On episode 67 we have Coach Joe Kenn back for round two. On this episode we specifically discuss and breakdown the tier system and the intricacies of programming for athletes.

A 30+ year coaching veteran on the Private, High School, College, and Professional level, Joe Kenn is a proven leader in the field of athletic performance. His most recent achievement was being named the 2015 NFL Strength and Conditioning Coach of the Year.

Joel is a best-selling author and one of the world’s foremost authorities on strength, conditioning, and energy systems. His training strategies have been used by thousands of elite performers and top athletes worldwide, including the Navy SEALS, UFC champions, and dozens of teams from the NFL, NBA, MLS, NCAA, and more.